TF-IDF Killed The Copywriting Spam

Note: If you want to play with TF-IDF, download this spreadsheet. The first tab is a simple TF-IDF calculator. Enter the occurrences of a word, the words in each document, total documents and the number of documents containing the phrase. It does the rest. The second tab demonstrates falling TF-IDF as documents containing a phrase goes up. Term Frequency-Inverse Document Frequency (TF-IDF) proves that, in the modern SEO game, quality trumps quantity. TF-IDF is a text-mining algorithm … Wait! Don’t run! I’m not here to teach you the math behind TF-IDF. Truth is, I barely understand it myself. But Term Frequency, Inverse Document Frequency (TF-IDF – a great phrase for the next SEO cocktail party you …

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